My Role
Full 36o UX/UI designer
Team
Myself and one other UX/UI Student (working together only for the research stage)
Tools
Figma
Miro
Zeplin
The Problem
Due to recent Covid-19 Lockdown restrictions, people have had to self isolate, restricting the amount of human interaction they received. This negatively impacted people's mental health, especially young adults, as they lacked human interaction and mental stimulation.
The Value Proposition
A platform to suit the current evolving way of social learning whilst also allowing you to build a connection with like-minded people via a social networking platform.
Empathising
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Assumptions and Hypotheses
Our team formulated assumptions and hypotheses that we needed to validate to confirm our problem statement and form our value proposition.
We did decide to include a draft value proposition based on our assumptions. We decided to have a potential path to work off and help save time further down the line.
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Research methods and goals
We set out goals to help guide us in answering our assumptions and hypotheses. Dividing the methods between the two of us in order to be more efficient with our time and work better as a team.
Discover
As a Team of two UX designers, we set out to conduct user research.
Key finding
We found that full-time students were amongst the loneliest (34%)
People were turning to social media to help with loneliness
The online learning market is set to grow to $350 billion, a growth of 900% since the year 2000
Testing and creating my Brand colours
Creation
Information Architecture
Interaction Flow
CTA Variants with accessibility AAA
Atomic Design System
Component Styles
